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The Key Takeaway: Pumping the Potential of Flex technologies

by Aiva Fertiliser | Jul 19, 2025 | Groundswell Festival Highlights

Joe Barfoot, Head of Horticulture, Nationwide - AIVA

Jo Barfoot

Head of Horticulture

Pumping the Potential of Flex technologies

This year’s event highlighted the clear need to delve into the science and potential of the Flex range, the technologies within the Aiva liquid fertiliser and crop nutrition range. Conversations during Groundswell with Jan at Flex, were inspiring. We discussed the developments being made during the continued in-depth trialling of Flex technologies at HQ in Denmark. There’s more going on beneath the surface of these products than we’ve fully articulated so far.

Jan, and Flex, are looking into the fact that flex foliars could be phloem mobile. This could mean that they are able to make immobile elements mobile throughout the plant by utilising its internal distribution systems.
In addition, the technology within Flex helps with osmo-regulation and nutrient mobilisation, which could explain why we see a greater response in these products than the simple nutrient analyses suggest.
If you’re interested in learning more about our complexes and their mode of action, please get in touch for recent scientific studies.

Groundswell overall reaffirmed that we are in the right place, with the right message. The focus now is on strengthening our technical case, particularly around the Flex range. As Jan shares more data and we continue to investigate, we’re better positioned to lead the conversation around nutrient delivery, plant health, and regenerative system support.

joe-barfoot-groundswell

About the Author

Joe Barfoot

Joe Barfoot

Head of Horticulture, Nationwide

Hello there! I’m Joe, Head of Horticulture at AIVA with a keen interest in nutrition within horticultural practices. I started my career developing arable systems with biological inputs, supporting the natural systems with nutrition and carbon. Creating balance, no matter the crop, is key to any system, biological or other.

Got a question? Contact Me. 

Win 1000L of Foliar Nitrogen!

Visit AIVA, on the BASIS trail, and subscribe to our newsletter with your name and email to be entered in the draw at the end of the show.

Stand 335
 Diddly Squat Farm, OX7 3PE
 June 10th - 11th 2026
 08:00 - 19:00

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